FAQ pages for AI search: what to include
Updated By Akkrev
Clear question-and-answer pages are easy for AI assistants to read and quote. What hotels, restaurants and cafés should answer.
AI assistants answer questions. A page that already answers your guests’ questions, in plain words, is one of the easiest things for them to use.
Questions worth answering
Hotels: parking, pets, check-in and check-out, breakfast, accessibility, children, cancellation, nearest station.
Restaurants: booking, walk-ins, dietary options, kids, groups, dress code, opening hours, parking.
Cafés: Wi-Fi, laptops, dogs, seating, takeaway, vegan options.
How to write them
- One question per heading.
- A direct answer in the first sentence.
- Specific facts: numbers, prices, times.
- Keep answers current, and match what your listings say.
Adding FAQ structured data is a sensible extra, but the clear text is what matters.