Structured data for hotels and restaurants explained
Updated By Akkrev
Schema.org markup gives search engines and AI machine-readable facts about your venue. What it covers and what it can't do on its own.
Structured data is a small block of code on your website that states facts in a standard format: your name, address, hours, price range, cuisine, rooms.
Types that matter
- Hotel or LodgingBusiness for places to stay.
- Restaurant, CafeOrCoffeeShop, BarOrPub and Bakery for food and drink.
- Menu, Offer and FAQPage for details.
- Event for dated events.
Why it helps
Search engines use it to understand pages reliably, and AI tools that read those pages benefit too. It removes guesswork about which number is your phone and which is the price.
What it can’t do
It doesn’t make AI recommend you on its own. If reviews, guides and listings don’t support you, markup won’t change that. Treat it as hygiene, not a shortcut.